Resila Inc.

Technology for
intentional living

We build tools that help people make better decisions — starting with how they spend their money. Less regret, more confidence.

TruePick

A purchase decision tool that evaluates your buying intent and gives you a clear verdict — so you can spend with confidence, not regret.

Verdict engine preview
Nike Air Max 90
$130
Need comfortable shoes for daily wear
● Good purchase
This aligns with a practical need, falls within a reasonable price range for the category, and you've been considering it for over two weeks.

Pause before you purchase

TruePick creates a moment of reflection between impulse and action. Enter what you're considering, and get an honest assessment in seconds.

Surfaces hidden motivations

Are you buying because you need it, or because an ad made you feel like you do? TruePick identifies vanity purchases, impulse triggers, and social pressure signals.

No tracking, no guilt

TruePick doesn't monitor your bank account or shame your spending. It's a tool, not a judge — and your data stays yours.

Gets smarter over time

Build a profile and TruePick learns your values, spending patterns, and priorities — delivering more relevant, personalized verdicts.

Building resilience
into everyday decisions

Resila was founded on a simple observation: most bad purchases aren't about money — they're about psychology. We buy things we don't need because algorithms are optimized to make us want them, and we lack the tools to push back.

The name Resila comes from resilience — the ability to recover from difficulty, to bend without breaking. We believe that with the right tools, people can build resilience against the constant pressure to consume impulsively.

We're not a budgeting app. We're not a financial advisor. We build technology that helps you understand why you want to buy something — and whether that reason is truly yours.

Founded
2025
Montréal, Québec
Focus
Decision technology
AI-powered tools that help people make more intentional choices about spending and consumption.
Stage
Building in public
Early-stage, self-funded, shipping fast.

Principles, not platitudes

These aren't aspirational statements on a wall. They're the rules we build by.

01
Transparency over polish
Show the reasoning. Expose the logic. If the AI doesn't know, it says so. We'd rather be honest than impressive.
02
Tools, not judges
We don't shame spending. We don't moralize about consumption. We give you information and let you decide. Your money, your choice.
03
Privacy as a default
Your purchase data is yours. We don't sell it, we don't use it for ads, and we don't share it. If we ever change that, we'll tell you first.

Be the first to try TruePick

We're building TruePick right now. Drop your email and we'll let you know when it's ready — no spam, just one email when we launch.

Free to use at launch. No credit card required.

Let's talk

Whether you're interested in the product, want to collaborate, or have questions — we'd love to hear from you.

Location
Montréal, QC, Canada
Product
TruePick — coming soon